Every year, AT&T drops early Black Friday deals before the official sale date. 2025 is no different, but this time, a few hidden perks make it worth watching.
I spent time comparing the official offers, fine print, and user feedback so you can see which deals actually make sense.
Who this is for
This guide is for anyone planning to switch, upgrade, or add a line on AT&T this Black Friday. If you’re eyeing the iPhone 17, Galaxy S25, or Pixel 10 Pro, this breakdown will help you avoid confusion and spot real savings.
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AT&T Black Friday Deals Overview

The main sale starts November 28, but many deals are already live. Here’s what’s confirmed right now:
- Up to $1,100 off iPhone 17, 17 Pro, and Pro Max with trade-in and unlimited plan
- Up to $1,000 off Samsung Galaxy S25 models with trade-in
- Free Pixel 10 Pro with trade-in of older Pixel and unlimited plan
- $200 bill credit per new line ordered online
- 20% monthly discount when you bundle AT&T Wireless with AT&T Fiber
These offers sound huge, but your real savings depend on your trade-in value and plan eligibility.
How AT&T Black Friday Deals Actually Work
Here’s the fine print you should know before ordering:
- Trade-in: Must be a newer phone (iPhone 13 or later) for full credit
- Plan: Must choose an eligible unlimited plan, not prepaid or basic ones
- Credits: Savings spread over 36 months, not upfront
- Commitment: Cancel early and your credits stop instantly
- Online-only bonus: $200 credit applies only for online or phone orders
These conditions make sense if you plan to stay with AT&T long-term, but not ideal if you like switching carriers often.
Extra Perks & Bonuses
This year AT&T added more side deals for the holidays:
- BOGO Apple Watch offer — save up to $300 on the second watch
- Discounted iPads when you add a new tablet line
- Cyber Week accessory bundles with chargers and cases
- Prepaid discounts and AutoPay savings coming later this month
If you already use AT&T, these extras are worth checking while you’re upgrading.
Best AT&T Plans for Black Friday
To get the highest value, compare these three:
- Unlimited Starter: Works for basic users wanting cheaper access
- Unlimited Extra: The best balance between cost and trade-in benefits
- Unlimited Premium: Best for families or bundles with AT&T Fiber
From all the comparisons I’ve seen, the Unlimited Extra plan gives the best mix of price and perks.
AT&T Fiber + Wireless Bundle
If you have AT&T Fiber or plan to switch, link both accounts. You’ll get up to 20% off your Fiber bill every month. It’s an automatic discount once both plans are active.
Most people skip this, but it’s one of the easiest long-term savings options out there.
Video Guide:
Final Thoughts
AT&T’s Black Friday 2025 lineup is strong this year — real trade-in value, online bonuses, and bundle perks.
If you’re upgrading or switching, just focus on the fine print and choose your plan wisely.
The deals are worth it, as long as you’re comfortable with a 36-month commitment.
FAQs
Are AT&T Black Friday deals available in stores?
Yes, but the $200 new-line credit is online-only. Stores can match some trade-in offers but not all bonuses.
Can I keep my number when switching to AT&T?
Yes, you can port your number during checkout. Keep your old plan active until the transfer completes.
When do AT&T’s early Black Friday deals end?
Most early deals end on November 27, and the main sale starts Non ovember 28. Some offers last into December.